Skad
Corporate website and branding for the SCAD team, which specializes in developing a full range of projects for premium stores, as well as chain stores, cafes, restaurants and luxury brand offices.
Go beyond the current image of a typical construction company and visually convey the main advantages of SCAD and show that it is a premium company and has extensive experience in implementing complex projects while maintaining continuity.
The central element of our vision is a pyramid made from the former SCAD logo. We revised its function and focused on the font, and used the pyramid in the background as the basic brand grid, which became the main element of the company's entire identity.
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Typography
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Color System
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Grid
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In the premium segment, first impressions matter, and every detail counts, so business cards are printed on different types of paper. This underscores the fact that the company uses a wide variety of materials in its work. We have come up with the main and secondary elements of the corporate identity that the company will use in its daily activities.
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Website
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