ALFA FRIEND

< о проекте >

A game inside the Alfa Bank app that tells you that you can bring your pets to bank branches.

</ о проекте >
< задача и решение >

Make a flight game for the Alfa Bank app. The goal of the game is to increase app traffic. The game should be easy. The game will last for 21 days.

We have launched a game in which we have collected a collection of various types of pets that have visited the Bank's offices. Every day, users of the mobile application could open windows with different animals and get acquainted with their stories through riddles.

</ задача и решение >

<section-01>

The main game screen of the application

After onboarding, the user receives the first task — to find a specific animal.

</section-01>

<section-01>

Found animals

</section-01>

<section-02>

The main final illustration was drawn in two states: in outline and in color. If the user was actively solving riddles, the illustration became more colorful.

</section-02>

<section-01>

Alpha friend

Alpha Friend is a telegram bot. He helps solve problems with the pet: he gives detailed instructions or connects with a specialist. It also shows who can be picked up from the shelter right now.

</section-01>

<section-01>

Error screens

</section-01>

Award
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Project team
Head of design
Sergey Bortsov
UX/UI designer
Daria Shkola
Head of Copywriting
Natalie Bredikhina
CCO (Chief Creative Officer)
Alexander Alhimenkov
Digital-producer
Antonina Ganicheva
Creative copywriter
Ilya Peretykin
Development
ZBRSK

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